Category: Creativity

In the latest episode of our podcast, we chatted with a new face to our office but seasoned Ogilvy Health expert, Mina Shariq, who moved from our London offices to our NYC-based agency this year.

Our latest podcast features working mother and point of care expert, Christine Molbury. Christine has navigated the agency landscape, inspired our network and although the pandemic put many plans on hold, she used it as an opportunity to propel her career.

In the fourth and final installment of our blog series about improving friction points along the healthcare journey, we deliver seven key considerations for continued customer experience optimizations and how to empower your stakeholders to become brand advocates.

In this edition of the Ogilvy Health Inspiration Cast, we got better acquainted with industry-renowned creative leader, Renata Florio. Renata discusses how her writing background and love for design is a catalyst to the creative process and how she will bring this energy to Ogilvy Health as our Chief Creative Officer.

As part of our #everydaymatters initiative extending the mission of World Cancer Day and in observance of June being National Cancer Survivors Month, we wanted to recognize and celebrate cancer survivors who share their gift of life, greater perspective, and meaningful moments together.

In the third of a multi-part blog series about reducing friction along the healthcare consumer’s journey, Toby Trygg illuminates pain points that audiences face as they actively engage with your brand and how to create a more seamless experience.

Wearing a mask has proven to be an easy & important way to stem the spread of the coronavirus, yet many New Yorkers still aren’t doing it.

Ogilvy Health and #iamnotavirus have teamed up to raise awareness around anti-Chinese sentiments that conflate the COVID-19 pandemic with ethnic and national identities via a provocative campaign on social media and beyond.

In the second of a multi-part blog series about reducing friction along the healthcare consumer’s journey, Toby Trygg illuminates how brands can improve pain-points faced as consumers/patients discover a brand, product, or service.

In the first of a multi-part blog series about reducing friction along the healthcare consumer’s journey, Toby Trygg level-sets on what friction entails and how today’s consumer expectations make reducing friction a brand imperative.