Author: Johanna Skilling

SXSW was a transformative experience. From the physical manifestations of innovation to the forward-thinking discussions happening around every corner, a SXSW first-timer, Johanna Skilling, weighs in on three must-read takeaways for healthcare marketers.

We recently asked some of our agency leaders to share what they’re tracking in 2019. If there’s one theme, it’s the new interface – and tension – between technology and humans: patients, doctors, researchers and marketers alike. Here’s what’s on our collective radar.